Ferrari Luce Electric Sedan Pricing Confirmed at $560,800
The four-door EV features 1,035 horsepower and an estimated 280-mile range.
Ferrari has confirmed the starting price for its new electric sedan, the Luce, at $560,800. The figure was first reported by Car and Driver and subsequently verified by the Italian automaker.
What Happened
The Luce is a four-door sedan equipped with four electric motors that combine to produce 1,035 horsepower. This output exceeds the power of the Bugatti Veyron, placing hypercar-level performance in a sedan body style. The vehicle is powered by a 122 kWh battery pack, which provides an estimated range of approximately 280 miles.
Why It Matters
The Luce represents a significant entry into the high-end electric sedan market, positioning itself as a "do-it-all" Ferrari despite its premium price point. While the 280-mile range trails behind competitors like Tesla, Lucid, Rivian, BMW, and Hyundai, the vehicle’s power and brand prestige target a different buyer demographic. The design has been noted as the most divisive in Ferrari’s history, raising questions about customer acceptance for a vehicle in this price bracket that prioritizes unique styling alongside its performance metrics.
The Bottom Line
Ferrari’s Luce enters the market with a starting MSRP of $560,800, offering 1,035 horsepower and roughly 280 miles of range, challenging buyers to weigh its brand cachet and performance against its polarizing design and range limitations.
