Volkswagen to Launch €20,000 Entry-Level EV in 2027
The ID. Up! is expected to feature a 37 kWh battery and a 70 kW motor, positioning it below the ID. Polo in the Electric Urban Car Family.
Volkswagen is preparing to launch its most affordable electric vehicle yet in 2027, with an entry-level model expected to start at around €20,000 ($22,500). The new car, anticipated to be named the ID. Up!, will slot below the recently launched ID. Polo in the brand’s expanding lineup of compact EVs.
What Happened
Volkswagen Group is developing a new lineup of compact, entry-level electric cars known as the Electric Urban Car Family to compete with Chinese automakers like BYD. The current lineup includes the Volkswagen ID. Polo, ID. Cross, Cupra Raval, and Skoda Epiq, all built on the MEB+ platform. While the base versions of the ID. Polo and ID. Cross start at €24,995 and €27,995 respectively, the upcoming entry-level model aims for a price point of approximately €20,000.
The vehicle is based on the ID. EVERY1 concept revealed last March. VW brand CEO Thomas Schäfer described the model as “the last piece of the puzzle” in the company’s strategy to offer the widest selection in the volume segment. With a length of 3,880 mm, the car is positioned between the former Up! (3,600 mm) and the ID. Polo (4,053 mm). Despite its small size, Volkswagen states it will accommodate four passengers and offer a 305-liter luggage compartment.
Why It Matters
To achieve the €20,000 price target, Volkswagen is expected to utilize the same 37 kWh LFP battery found in the base ID. Polo and ID. Cross. This battery configuration currently provides a WLTP range of up to 334 km (207 miles) in the ID. Polo. For the new entry-level model, Volkswagen has confirmed a minimum range of at least 250 km (155 miles). The vehicle is also expected to feature a new 70 kW (94 hp) electric motor, enabling a top speed of 130 km/h (80 mph).
The production version will be one of nine new models Volkswagen plans to launch by 2027. While the Electric Urban Car Family has already secured nearly 150,000 orders since series production began in June, US drivers will not have access to this specific entry-level EV. Instead, Volkswagen is launching the ID. Tiguan in the US in 2027 as a replacement for the ID.4.
The Bottom Line
Volkswagen’s €20,000 EV represents a significant move into the lower price tier of the electric market, leveraging existing battery technology to keep costs down. With manufacturing potentially located in Spain, the model aims to solidify VW’s presence in the volume segment, though final pricing and specifications remain subject to confirmation before its 2027 arrival.
