Tesla Adds Cybercab Backpack, Tees, and Gold Cup to Shop
The new gold On the Road Cup is designed to fit snugly in cupholders across Tesla's S3XY lineup and Cybertruck.
Tesla has expanded its Cybercab Collection on the Tesla Shop with four new merchandise items, including apparel, a backpack, and a gold-finished drinkware option.
What Happened
The new additions to the Cybercab Collection include two T-shirts, a backpack, and a gold version of the On the Road Cup. The Cybercab Wireframe Tee, priced at $40, features a small wordmark on the front and a gold-toned wireframe graphic on the back depicting the vehicle with doors open and a look inside the cabin. Tesla describes this tee with a simple “Autonomy for all.” The Cybercab Gradient Reflective Tee, also $40, includes a reflective gold halftone square with a black Cybercab wordmark on the front. The Tesla Cybercab Backpack is priced at $85 and is made from matte black, water- and abrasion-resistant polyurethane with a magnetic flap closure and gold branding. It offers 14 liters of capacity, a padded laptop pocket, and dimensions designed to fit over most luggage handles and under airline seats. The On the Road Cup P2M in Gold, priced at $35, is a double-walled stainless steel cup with a suction-seal clear lid and a laser-etched Tesla wordmark.
Why It Matters
These merchandise drops serve as accessible touchpoints for the autonomous Cybercab project, which remains largely out of reach for individual consumers. With more than 300 Cybercabs currently operating commercially in Austin and rides expected to launch in Dallas this month, the merch provides a physical connection to the vehicle for the general public. Tesla has stated it aims to deliver the first Cybercabs to customers before the end of the year, though initial units are anticipated to go to commercial and fleet customers. For many, these items represent the closest opportunity to engage with the Cybercab brand while the vehicle tours Europe and expands its US presence.
The Bottom Line
Tesla’s latest Cybercab-themed items, ranging from $35 to $85, offer branded accessories while the autonomous vehicle continues its commercial rollout in Texas and preparation for broader delivery.
